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Hello and WELCOME! 
I am so happy to have you here!

Thank you for taking the time to read a little bit about my story. My name is Dana, and I am the owner and founder of The Sweet Life Boutique.

Enjoy the Sweet Life!!

My Story

I am from Staten Island NY, now currently living in Lakewood Ranch FL.  While living in NY,  I had an amazing career on Wall Street for 27 years, retiring in July of 2019.  In January 2020, with my husband Ken we moved to Florida! 


We wanted to build a life that we didn’t need a vacation from and to enjoy the Sweet Life, it’s been the best decision we ever made!  But,  after being here for only 2 months, the world shut down when Covid hit and I was at a loss of what I would do.  My mind kept busy, thinking what will I do now? I started to think about my dreams and my goals!  


I have always had big goals, and even bigger dreams.  In addition to my career on Wall Street, I have been in direct sales for the last 8 years.  While I love my  jewelry business, I also knew I wanted to add to that.  Bring more fashion into my world as well as yours.  

I have always loved the Boutique shopping experience, and I knew one day I would own my own boutique. So here I am, ready to share with you all the amazing new on-trend fashions.  

Seriously, if there is something you want in life, go out there and make it happen! 

I  look forward to getting to know you and helping style you!!!





I'm always looking for new and exciting connections. Let's connect.

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